
Starbucks is taking over the world, well not anymore, but apparently they are testing a $1 coffee cup. It is their response to all the competion from Dunkin, and McDonalds and all the other fast food chains. To me it is an interesting concept, specially because I did stop at Starbucks and got myself some coffee this morning. The refil part is the one that is particulary intersting, is it really economically feasable, what will the do in places like downtown DC or downtown anywhere in the US where there are you can find a Starbucks place every 4 or 5 blocks (or like the corner of 17th St and K St, in DC, where there are 3)
This is the story (thanks Slashfood)